Post Connect Play (PCP)

The challenge

Bootstrapped growth, blocked by slow delivery

PCP had a basic mobile app, but the cost and pace of traditional development limited iteration and had effectively halted business growth. They needed launch-critical features, admin tooling, and integrations — quickly.

A key potential investor meeting loomed with the real prospect of the project running aground.

The approach

Outcome-led delivery, not “just build what I told you”

Proffyn RSD works from desired outcomes. We collaborate on high-level intent, then translate it into a complete, working solution — including product shaping, build, testing, and launch support.

Already familiar with the company vision and intent, we were able to quickly identify the key outcomes and use these to scope out the essential features needed to deliver these to the market.

What we delivered

Rebuilt platform + launch essentials

A modernised, non-proprietary foundation designed to scale, with crucial launch capabilities and operational tools.

• End-to-end rebuild on a long-term, industry standard tech stack
• Launch-critical features shipped fast to provide a real MVP set of capabilities
• Admin workflows and operational tooling to track key metrics and provide production level controls
• Delivered in 2 weeks

Why it matters

Momentum now, agility later

The product is now positioned to support go-to-market activites and deploy rapid iterations to align true product-market fit, reduced functional & technical debt and a clear path for future scaling.