Strategic Product Advisory — Advise · Train · Coach

Product strategy isn't just a plan, it's your fastest route to ROI.

Products fail when critical factors are overlooked. I help you align strategy and execution, so returns come faster.

Clear strategy backed by real insight
Build team confidence and autonomy
Make better decisions, faster
What you get

Clarity you can act on

Structured guidance that reduces risk, aligns stakeholders, and turns your product effort into measurable impact.

Diagnose
Find the root cause

Design
Create a tailored plan

Guide
Support execution

Momentum
Build autonomy

Proffyn Advisory — strategy, training, and coaching
Best for

Leaders and teams who need alignment, sharper priorities, and confident product decisions.

The Challenge

Effort is high, but impact remains flat

Momentum has stalled
Unclear market needs, thin validation
Effort high, priorities misaligned

The Solution

Clarity to move forward and improve systematically

A focused approach that removes guesswork and helps your team deliver the right outcomes.

The benefits

Clear strategy backed by real insight
Build team confidence and autonomy
Make better decisions, faster

Model

Why it works

Strategic Insight

Clarity on the root cause

Identifying what's really holding progress back and the levers that create real impact. This ensures you only work on issues that move the business forward

Solid Execution

Build efficiently with focus

Translate strategy into priorities, ownership, and a delivery plan your team can run with. This provides clarity and understanding of how tasks link back to company objectives.

Right Solution

Delivers value repeatably

Create a product approach that delivers against key outcomes, not just firefighting and low-level features.

Process

How it works

A simple DDG approach: Diagnose → Design → Guide.

1

Diagnose

We work together to identify the root causes and agree what is important to the business.

2

Design

I create a tailored plan for you that will deliver against those agreed objectives.

3

Guide

I provide expert guidance, training or execution as required.

Outcome

Fewer detours. Better decisions.

You get a clear path forward, plus expert support to help you execute with confidence.

Want to hear more?

Delivery

How I deliver

Advising

Solve the pressing problems — then prevent recurrence

I solve your most pressing problems and then prevent them from recurring.

Solve specific product challenges

Training

Upskill teams to improve results

Structured training and workshops that create repeatable capability—so progress doesn't depend on a single person.

For a full breakdown and pricing — Click here

Packages

Advisory packages

Pick the right engagement for your situation. Each package is designed to create momentum quickly.

Alignment

Product Strategy Validation

Problem: Everyone is so busy, but we're struggling for alignment.

Develop a clearer, more compelling strategy built around Vision, Drivers, Success Metrics, and Execution—ideal for validating product-market fit, aligning teams, and increasing investor confidence.

From: £7500 • Lead time: Typically 10 days

Market Fit

Product Market Fit Evaluation

Problem: We've wasted time & effort on features that nobody uses.

Deep-dive into product discovery and market-fit signals, producing actionable recommendations to pivot, refine, or reconfirm assumptions with confidence.

From: £3500 • Lead time: Typically 5 days

Leadership

Fractional Product Leadership

Problem: We keep clashing because no one owns product thinking.

Ad-hoc, high-impact leadership to maintain momentum: product ops, roadmap prioritisation, client engagement, stakeholder alignment, and team capability-building.

From: £1250 per day

Training & workshops

Practical, structured sessions that turn product thinking into repeatable team capability. Upskill your team with proven frameworks and hands-on workshops.

What you get

Structured learning you can apply

Workshops that build product strategy, discovery, and execution skills — so progress doesn't depend on a single person.

Workshops
Full-day and half-day sessions

Frameworks
Proven product methods

Team capability
Repeatable skills

Outcomes
Clear next steps

Proffyn Training — practical workshops for product teams
Best for

Teams and leaders who want to upskill in product strategy, discovery, and execution without long-term dependency.

Workshops

Workshop options

Choose the session that fits your team's needs.

Full Lifecycle Product Strategy

Full day workshop to turn vision into a clear, shared plan. Teams learn Discover, Build, Launch, Sell, Support.

Product Discovery Workshop

Half day workshop to establish a repeatable discovery process: frame opportunities, align drivers, de-risk ideas, define success metrics.

Product Retrospective Workshop

Half day workshop to trace the journey end-to-end, surface wins/misses, and convert learnings into clear next steps.

Strategy Execution Workshop

Half day workshop to set objectives, trim scope, prioritise roadmap, map ownership, and lock a release plan.

Pricing

Simple, transparent options

Prices: £500pp/day (Online. 4 pers minimum) | £2k In-person

Next Level Coaching

20+ years' experience blended with coaching, advisory & mentoring. Providing focused, personalised support for a winning career strategy.

What you get

Focused support for a winning career strategy

Simplify career growth by turning abstract goals into visible, measurable progress.

Assess
Where you are today

Map
Clear path to your goal

Support
Confidence and evidence

Progress
Measurable outcomes

Next Level Coaching — focused, personalised support for a winning career strategy
Best for

Professionals seeking clarity, accountability, and real progress on promotion or career pivot.

The Challenge

Traditional coaching helps clarify your goals, but not always how to get there

This leads to:

Permanent execution mode
Poor stakeholder influence
Stalled promotion or career pivot

The Solution

Real product experience that turns intent into execution and measurable impact

Career progress you can see and show
Increased presence, elevated stakeholder trust
Sharper focus on what drives business value

All with a partner who knows the path and walks it with you.

Why it works

Simplify career growth by turning abstract goals into visible, measurable progress

Clear and Simple Measures
We break down your organisation’s promotion framework into practical focus areas — so you know exactly what drives progression and where to direct your effort.

Up to date metrics
We assess your current level against agreed measures and validate expectations with your line manager — removing ambiguity about what improvement is required.

Quantifiable presentable data
Regular structured sessions turn real experiences into measurable evidence — so your growth is visible, credible, and easy to present.

How it works

Three steps to progress

1

Assess

I identify where you are today, your values, strengths, and growth blockers.

2

Map

We co-design a clear path to your next role or career goal, using proven frameworks.

3

Support

We work together to build confidence, develop evidence, and navigate decision points.

Your choices

Pick the right engagement

Career Health Check

A strategic check-in to assess current role, trajectory, and opportunities.

Learn more

Be your own Coach

Get the tools, templates and guidance to coach yourself effectively.

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Custom coaching plan

Tailored coaching for leadership moves and promotions.

Learn more

Offer breakdown

Next Level Coaching — detailed options

Offer 1

Career Health Check

Purpose: For professionals seeking current situation clarity and guidance for future direction.

Topics covered:

  • Role & Responsibilities Review
  • Job Description vs. Reality
  • Strengths & Development Areas
  • Career Trajectory Mapping
  • Promotion Readiness Check
  • Organizational Fit & Mobility
  • Short-Term Action Plan

Delivered: Capability Gap Analysis • Promotion Readiness Report • Short-Term Action Plan

Duration: 90 minutes • Cost: £400

Offer 2

Be your own Coach

Purpose: Accelerate your career with a self-serve toolkit designed for rapid growth.

Topics covered:

  • Role vs. Target Role Comparison
  • Capability Gap Analysis
  • Stakeholder Influence Mapping
  • Coaching Canvas Walkthrough
  • Experience Vault Walkthrough
  • Level-Up Planning
  • Custom GPT Walkthrough
  • Self-Review & Goal Rhythm

Delivered: Capability Gap Analysis • Promotion Readiness Report • Short-Term Action Plan • Templates: Sphere of Influence, Interaction Audit, Coaching Canvas • Custom GPT

Duration: 120 minutes • Cost: £600

Offer 3

Custom coaching plan

Purpose: Fully tailored coaching for those seeking clarity, accountability, and real progress.

Topics covered:

  • Role & Feedback Deep Dive
  • Strategic Skills Audit
  • Stakeholder Advocacy Plan
  • Coaching Canvas completion
  • Experience Vault completion
  • Promotion Business Case Prep
  • Progression Roadmap Creation
  • Long-Term Career Architecture

Delivered: Completed: Sphere of Influence, Interaction Audit, Coaching Canvas, Experience Vault

Duration: 10 Sessions • Cost: £2500

What next?

Book a call

Book a call to discuss which service best meets your needs.

Email: info@proffyn.com • Visit us at www.proffyn.com

Book a call